UC Berkeley Haas Pavilion Sales Center

2008 | Berkeley, CA

  • UC Berkeley Haas Pavilion Sales Center Entrance Photo: Michael O'Callahan
  • UC Berkeley Haas Pavilion Sales Center Interior View Photo: Michael O'Callahan

STUDIOS designed the sales center to support fundraising efforts on the future first phase of the UC Berkeley California Memorial Stadium. The center includes a bar/reception area, a series of spaces wrapped by a graphic display wall, and an enclosed meeting room. The space is subdivided into three areas where different types of stadium seating for the three future clubs can be viewed, along with images and model of the design.

STUDIOS worked closely with the Development team to create surfaces that would allow for the branding of the project, and provide flexibility for new images/campaigns to be installed as needed in the future.